If I need help with a new product or service, you can bet that I’m going to try to find the answer on my own if it means I can avoid reaching out to customer support. I initially thought this may just be my millennial nature, but it turns out that I’m part of the…
The benefits of a knowledge base and why your company needs one
If I need help with a new product or service, you can bet that I’m going to try to find the answer on my own if it means I can avoid reaching out to customer support. I initially thought this may just be my millennial nature, but it turns out that I’m part of the…
How to conduct survey analysis like a data pro [all my tips + secrets]
I’ll be the first to admit that I wish survey data could sort and analyze itself. Unfortunately, it does not (yet?). So, you’ll need a dedicated survey analysis data team to sift through survey results and highlight key trends and behaviors for your marketing, sales, and customer service teams. In this post, I’ll break down…
How to conduct survey analysis like a data pro [all my tips + secrets]
I’ll be the first to admit that I wish survey data could sort and analyze itself. Unfortunately, it does not (yet?). So, you’ll need a dedicated survey analysis data team to sift through survey results and highlight key trends and behaviors for your marketing, sales, and customer service teams. In this post, I’ll break down…
Sales pipeline stages: My blueprint for what to look for at each stage
Well-defined sales pipeline stages allow reps to track their deals and nurture their prospect from lead to customer. Whether you’re just getting started in B2B sales management, want to improve your team’s performance with repeatable, proven practices, or anything in between, you need a sales pipeline in place. In this post, I’ve assembled a step-by-step…
Sales pipeline stages: My blueprint for what to look for at each stage
Well-defined sales pipeline stages allow reps to track their deals and nurture their prospect from lead to customer. Whether you’re just getting started in B2B sales management, want to improve your team’s performance with repeatable, proven practices, or anything in between, you need a sales pipeline in place. In this post, I’ve assembled a step-by-step…
How to update a website without starting from scratch
Knowing how to update a website has served me well in my career as a B2B content strategist. Whether it’s content, design, or infrastructure, website updates keep your online presence fresh and competitive.
Stop sending “just checking in” emails. Here are 22 alternatives for your follow-ups
Hi, it’s me again, just checking in. Following up. Circling back. Despite the temptation to try this easy follow-up opener, I never recommend that salespeople send “just checking in” emails. The simple reason? They don’t work. It feels like a guilt trip, and doesn’t add new value or pique the prospect’s curiosity. But that doesn’t…
Stop sending “just checking in” emails. Here are 22 alternatives for your follow-ups
Hi, it’s me again, just checking in. Following up. Circling back. Despite the temptation to try this easy follow-up opener, I never recommend that salespeople send “just checking in” emails. The simple reason? They don’t work. It feels like a guilt trip, and doesn’t add new value or pique the prospect’s curiosity. But that doesn’t…
8 ChatGPT prompts for UX design to try in 2025
I think even birds on the wire already know that ChatGPT has made a big impact in many fields. And UX design is no exception. It’s amazing for getting user insights and helps a lot with research and testing.